Prism is a UK market research company that combines intelligence with innovation to provide complete illumination and insight.

We have a history of developing new research products to unlock clearer consumer insights. This includes our unique implicit research, reinventing qualitative research, the application of NLP to market research and pushing the boundaries of online surveys. Our clients value the understanding that results from our experience of making research work harder.

Implicit testing internationally

As China's GDP growth increases, our implicit research and online surveys can be used to find out what people in China are feeling, as well as what they are buying and why. Get in touch for more information.

Our surveys rock...

In a recent survey performed on 1000 people, 98% of them felt our surveys are above average compared with others in the market. You can find out more about what we do, or try a demo question.

Try a demo question

All our surveys are individually created to suit each client's needs so you won't find any cookie cutter designs here. Above are a few styles we have used in previous surveys.